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Google Analytics’ November 2014 AdWords Matched Search Query (Not Set) Issue Resolved!

Alas! After three long weeks, Google has resolved the (not set) issue with the Google Analytics AdWords Matched Search Query data. On November 12th, we reported that nearly half of the AdWords Search Query data was showing as (not set)—and...
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Why am I seeing (not set) in my Google Analytics AdWords Matched Query Report?

Note: This Reported Issue Has Been Resolved. Read about the resolution here. We’re not trying to be dramatic, but we have (hopefully temporarily) lost almost half of our Google Analytics AdWords Matched Search Query data! Let me explain: On November...
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What is The Panda 4.1 Update?

On September 25, 2014, Google launched the latest Panda Update. For those who may not know, the Panda Updates are a long series of Google algorithm changes meant to stop websites with poor quality content from ranking in Google Search....
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Should I Invest in SEO or PPC?

The first question we get from service companies wanting to bring in more leads via the Internet is typically: “Should I Invest in SEO or PPC?” The answer to this question, of course, isn’t cut and dry. In a perfect...
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Adwords Exact Match Changes

Google announced a new change to Google AdWords Exact Match keywords. This is a quick video explaining the changes and how they may affect your Google AdWords account....
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